E-Commerce Conversion Optimisation Audit
Starting at
$
500
About this service
Summary
FAQs
How long will it take to receive my report?
After the discovery call, you can expect your report within 7-14 days. This allows enough time to understand your customer and go deep into your customer journey to find new revenue opportunities.
Do you need access to our store and analytics?
Ideally yes. Giving access to your store and analytics helps add another layer of data to the audit process when making recommendations. Temporary access can be shared with limited permissions so your assets are safe. If you'd rather not share access, I can still perform the audit based on CRO best practices instead.
What format is the report in?
Your CRO audit report will be delivered as a Loom video recording so that you can easily watch and share the findings with your team.
Can you help make any improvements you find?
Yes, if you need help implementing the recommended improvements on your e-commerce site, I can assist. Whether you require support with a one-off change or with running experiments to enhance your site's performance, I am here to help.
Can you review a landing page or sales funnel?
Yes. If you want help optimising a specific landing page or funnel that you use for paid advertising, we can focus all efforts on this page to help maximise the efficiency of your ad budgets.
What if I have multiple products on my site?
That's fine, let me know your hero product or the main SKU to focus on and I'll focus the audit around that specific product's customer journey.
What's included
E-commerce CRO Audit
I will conduct a thorough review of the website from a Conversion Rate Optimisation (CRO) perspective, aiming to identify actionable opportunities that can significantly improve Revenue Per Visitor. When performing this detailed analysis, I focus on several critical aspects, including: - Physical and Digital Platform Consistency: Ensuring that the user experience is seamless and coherent across both physical stores and digital platforms. - Customer Journey and Navigation: Examining how users move through the site, identifying any friction points or obstacles that could hinder their progress. - Branding and Typography: Evaluating the visual identity and text presentation to ensure they align with the brand’s values and enhance readability. - Page Layouts: Assessing the structure and organisation of pages to optimise user engagement and conversion rates. - Merchandising and Offers: Reviewing product presentation and promotional strategies to maximise appeal and encourage purchases. - Copywriting: Analysing the quality, clarity, and persuasiveness of the written content to better connect with the target audience and drive action.
CRO Loom Video Report
Following the completion of the audit, the client will be provided with a comprehensive and detailed report that clearly showcases the various issues identified on the website from a Conversion Rate Optimisation (CRO) perspective. This report will thoroughly highlight the key areas where users experience friction or obstacles, which may be hindering overall performance and user satisfaction. In addition to identifying these problem areas, the report will offer practical suggestions for quick and easy "Just Fix It" tasks that can be implemented immediately to improve the user experience. Furthermore, it will include well-considered experimentation ideas designed to drive higher efficiency and effectiveness from the website, ultimately aiming to boost conversion rates and overall business success. To ensure clarity and ease of understanding, the entire report will be delivered through a Loom video walkthrough, allowing the client to visually follow along with the key points and recommendations in a convenient and engaging format.
CRO Task List
To help accelerate the implementation of Conversion Rate Optimisation (CRO) recommendations within your brand and effectively build sustained momentum, I will develop a carefully tailored and custom CRO task list designed specifically to assist in prioritising the various jobs that need to be completed. These tasks will be systematically categorised into different segments, ranging from those that require urgent attention and must be fixed immediately to those that involve longer-term strategic experimentation and testing. This structured approach ensures clarity and focus throughout the process.
Example projects
Recommendations
(5.0)
Client • Oct 3, 2024
Recommended
Finn is definitely one of the best freelancers you can work with. He integrated a bundle function into our Replo landing pages seamlessly and took the time to test everything thoroughly to ensure it worked perfectly. The project was completed quickly, and his communication was top-notch throughout the entire process. Would highly recommend Finn for any web development or landing page work. Will definitely be working with him again in the future!
Duration
2 weeks
Skills and tools
Industries