What's included

• Step 01. Strategy and creative direction questionnaire

  The first step is to answer a questionnaire to ensure the strategy brand direction aligns with your brand's vision & objectives

• Step 02. Moodboards

  I will provide two possible visual options. You will have to choose one before we go on to the design stage

• Step 03. Design

  On this stage, I will work on your brand visual identity. This will include: - Logo suite: A full suite of logos, including primary, secondary, submark, and favicon designs. - Color Palette: A cohesive color palette for both digital/print use, and pairings. - Typographic System: font system concepts with free alternatives for paid fonts, ensuring flexibility and consistency. (Paid fonts are the responsibility of the client) - Supporting Graphics.

• Step 04. Brand Applications

  Depending on your brand needs. This package includes one (1) application. For example, if your brand is mainly digital, you can choose between: - Instagram profile pic and Look & Feed (The post templates are separate) - Email Signature - 1 Newsletter template For example, if your brand is mainly print, you can choose between: - Business Cards - Letterhead - Flyer - Small Brochure Other applications can be added to the project. Just ask!