The Brand StandardKaity Smith-Leis
The branding package designed to grab attention from your dream clients. When strategy, spirit, & stunning visuals align, the distance between where you are and being to owner or your wildly successful dream brand begins to disappear.
How it feels when someone asks you "So, how's that little business of yours doing?"
They usually mean well. They don't know the shot they just made to your confidence as a business owner. They don't see the steps you've already taken to build the business you've dreamt of. It's no longer just a thought or a scribble. It's real, But no one knows that yet.
The vision is there: You see your clients coming into your space. Your brand speaks to them as if they're close friends. Your value is so clearly visible to your clients that they instantly buy from you. The logo, colors and branding elements are captivating your ideal clients in your market, positioning your products as the obvious choice.
The Brand Standard is the strategic brand design package meant to get your dream business off the ground with profit strategies in mind. This package includes a strategic brand foundation and full professionally design visual library that will make your brand go from unrecognizable to trusted.
What's included
Brand Foundation
Name + Tagline
Mission & Vision Statement
Brand Story
Measurable Goals
Brand Values
Demographic Bio
Problems → Solutions
Unique Selling Proposition
Logo Suite Design
Primary Logo
Secondary
Stacked Wordmark
Horizontal Wordmark
Icon
Professional Color Palette Development
Primary Colors
Secondary Colors
Accessibility Rating
Color Theory
Patterns & Textures
Brand pattern & texture designs
Typography Systems
*does not include cost of typefaces.
Imagery Direction
With starter stock library
Business Cards
50 premium printed business cards
Email Signature Template
Email Signature Template for you and your whole company to use.
Brand guideline document
Brand guideline PDF for easy use and organization.
Live 1:1 Edit Consultation
1 round of live edits with your designer.
FAQs
Yes! I have a number of payment plan options for you to have maximum investment flexibility.
Unlike template-driven solutions, I create tailor-made brands backed by strategic thinking. With over a decade of design experience, I focus on the art of brand development while maintaining a practical approach to business growth.
Onboarding call runs about an hour. Revision calls range depending on project scope but can run an hour or two. Delivery calls can run anywhere from one to three hours.
When we have our onboarding call, we can determine any additional items needed and put them through the same project flow.
I send everything over in one shot using We Transfer. This makes delivery easy and organization a breeze.
Absolutely. Unlike some design services, you receive full legal ownership of all design assets upon final payment. Your brand belongs to you—period.
Yes! While I'm proudly Midwest-based, I work with clients across the United States through my streamlined remote process that maintains personal connection without geographical limitations.
Example work
Kaity's other services
Starting at$4,500
Duration2 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Framer
Brand Designer
Brand Strategist
Digital Marketer
Service provided by
Kaity Smith-Leis proTomah, USA
- $5k+
- Earned
- 3
- Paid projects
- 5.00
- Rating
- 79
- Followers
The Brand StandardKaity Smith-Leis
Starting at$4,500
Duration2 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Framer
Brand Designer
Brand Strategist
Digital Marketer
The branding package designed to grab attention from your dream clients. When strategy, spirit, & stunning visuals align, the distance between where you are and being to owner or your wildly successful dream brand begins to disappear.
How it feels when someone asks you "So, how's that little business of yours doing?"
They usually mean well. They don't know the shot they just made to your confidence as a business owner. They don't see the steps you've already taken to build the business you've dreamt of. It's no longer just a thought or a scribble. It's real, But no one knows that yet.
The vision is there: You see your clients coming into your space. Your brand speaks to them as if they're close friends. Your value is so clearly visible to your clients that they instantly buy from you. The logo, colors and branding elements are captivating your ideal clients in your market, positioning your products as the obvious choice.
The Brand Standard is the strategic brand design package meant to get your dream business off the ground with profit strategies in mind. This package includes a strategic brand foundation and full professionally design visual library that will make your brand go from unrecognizable to trusted.
What's included
Brand Foundation
Name + Tagline
Mission & Vision Statement
Brand Story
Measurable Goals
Brand Values
Demographic Bio
Problems → Solutions
Unique Selling Proposition
Logo Suite Design
Primary Logo
Secondary
Stacked Wordmark
Horizontal Wordmark
Icon
Professional Color Palette Development
Primary Colors
Secondary Colors
Accessibility Rating
Color Theory
Patterns & Textures
Brand pattern & texture designs
Typography Systems
*does not include cost of typefaces.
Imagery Direction
With starter stock library
Business Cards
50 premium printed business cards
Email Signature Template
Email Signature Template for you and your whole company to use.
Brand guideline document
Brand guideline PDF for easy use and organization.
Live 1:1 Edit Consultation
1 round of live edits with your designer.
FAQs
Yes! I have a number of payment plan options for you to have maximum investment flexibility.
Unlike template-driven solutions, I create tailor-made brands backed by strategic thinking. With over a decade of design experience, I focus on the art of brand development while maintaining a practical approach to business growth.
Onboarding call runs about an hour. Revision calls range depending on project scope but can run an hour or two. Delivery calls can run anywhere from one to three hours.
When we have our onboarding call, we can determine any additional items needed and put them through the same project flow.
I send everything over in one shot using We Transfer. This makes delivery easy and organization a breeze.
Absolutely. Unlike some design services, you receive full legal ownership of all design assets upon final payment. Your brand belongs to you—period.
Yes! While I'm proudly Midwest-based, I work with clients across the United States through my streamlined remote process that maintains personal connection without geographical limitations.
Example work
Kaity's other services
$4,500