Brand Intensive

pro

Top Independent

Natalia Ibarcena

(2)

Starting at

5,000

About this service

Summary

For solopreneurs or small businesses that are just starting their ventures and want to take the first step towards a professional brand.

I will help you create those strategic building blocks and from there we will develop a tailor-made brand made only for you that will help you achieve your business goals, scale and connect with that ideal customer.

You must wonder, why choose me? Well, what I bring to the table is not only passion for my work and professionalism, but also the ability to create beautiful and striking project that fit you like a glove, solve your needs and help you reach your target.

Get ready for the transformation of a lifetime!

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What will the process look like?

1- I'll send you a strategy questionnaire and explanatory video to help you fill it out. After you send it over I'll create a basic strategy presentation.

2- We co-create a Pinterest moodboard to settle in a brand look & feel that is aligned with the strategy.

3- I will design a proposal including logos, colors and typography that we will review and make changes on if needed.

4- Once the brand basics are approved we will design a collateral of your choice.

5- I'll send you all the assets, print files (if necessary) and basic brand guidelines.

What will you get?

1-Brand strategy (Mission, Brand personality, Brand Pillars, Value Proposition & Client persona)

2- Moodboard

3- Main Logotype

4- Submark

5- Colors and Fonts

6- 1 Collateral

7- Simple brand guidelines

Process

1- 50% Deposit before starting the project

2- Kickoff call to review timeline, key deliverable & meeting dates and go over the client portal and other important questions

3- Strategy Questionnaire

4- Strategy Document sent for approval

5- Co-creation of a Pinterest board to define look & Feel

6- Design of the basic brand elements

7- Feedback & revisions

8- Collateral design & Brand guidelines

9- Final Payment

10- File delivery

FAQs

What happens if I want more logo options or collateral options?
We can incorporate as many add-ons as you want into the project for an extra fee and an extended timeline.
Why are the revisions limited?
The revisions are limited in order to keep the timeline inside a certain bracket of time and allow us to be compelled to make decisions on the brand.
What if I want extra revisions?
You can absolutely have extra revisions for an added fee. Be mindful that these revisions will affect the timeline.
Can we work on a payment plan?
Absolutely. We can discuss a solution that works best for you. Although the 50% to secure the project is a non negotiable.

What's included

Basic Strategy
A basic strategy presentation that will give you the general strategic foundation for your brand. Including Brand mission, Brand personality, Brand Pillars, Client Persona & Value Proposition (Includes one revision)
Logo
Two responsive logo variations that can include a very basic icon and a wordmark (includes 1 revisions)
Color Palette
Brand color palette
Typographic System
Typographic system including: - Header font - Subtitle font - Body Copy - Highlights
Basic Collateral
One collateral option to choose from the following list: - Business Cards or Digital QR code - Flyer - Email Signature - Corporate Stationary - Baseball Cap - T-shirt - Social Media Banner
Simple Brand Guidelines
Simple guideline document detailing brand application of the designed elements

Example projects