Brand Essentials Kit | Visual Identity Design by Ajay Pasupuleti Brand Essentials Kit | Visual Identity Design by Ajay Pasupuleti

Brand Essentials Kit | Visual Identity Design

Ajay Pasupuleti

Starting at

700

About this service

Summary

Our Brand Essentials Kit provides emerging brands with foundational elements for a cohesive identity. This package includes a custom primary logo, secondary logo, typography pairing, and color palette—all designed to reflect your brand’s personality and values. We ensure you have the basics covered, so your brand can shine with consistency.

What's included

Discovery Consultation
An introductory session to align on goals, understand your brand vision, and outline the path to establish your brand identity.
Primary Logo Design
A unique, custom logo that represents the essence of your brand.
Secondary Logo & Icon
Additional logo variations to enhance versatility across digital and print platforms.
Typography Suite
A curated pair of typefaces to define your brand’s look and readability.
Color Palette
A set of colors (3-5) that reflect your brand's mood and aesthetic, creating consistency across your branding materials.
Two Revisions
Includes two rounds of revisions for logo, typography, and color palette to ensure satisfaction with the final identity.
Brand Style Guide
A multi-page guide summarizing your logo, colors, and typography choices, ensuring cohesive use across all branding touchpoints.