Campaign & Launch Planning by Alexis PadgettCampaign & Launch Planning by Alexis Padgett
Campaign & Launch PlanningAlexis Padgett
Cover image for Campaign & Launch Planning
I help founders and small teams bring clarity to their brand, strategy, and storytelling. With 10+ years of experience across media and mission-driven sectors, I specialize in translating big ideas into actionable plans and content that connect. My approach blends insight-led strategy with creative execution—so you leave with tools you can actually use.
Whether you’re introducing a new product, hosting an event, or rolling out a brand campaign, this service gives you a strategic communications roadmap to launch with clarity and impact. We'll map out your messaging, tactics, and timeline—so you know exactly what to say, when, and where.

What's included

Launch Messaging + Positioning Strategy
A clear message framework that defines your core narrative, value proposition, and audience-specific messaging for the launch.
Channel-Specific Tactics (Email, Social, Partnerships, etc.)
Customized outreach plans for each platform—whether you’re using email marketing, social media, or partner collaborations.
Sample Content Timeline + Calendar
A week-by-week content plan that outlines when and where to deploy key messages, teasers, and promotional assets.
Promotional Checklist + Prep Plan
A step-by-step guide to pre-launch, launch day, and post-launch tasks—ensuring nothing falls through the cracks.
Feedback Round + Final Strategy Doc
You’ll have the chance to review and refine, then receive a final, polished playbook ready to execute or hand off to a team.
Starting at$500
Duration1 week
Tags
Adobe Photoshop
Canva
HubSpot
Microsoft Excel
Communications Specialist
Digital Marketing Specialist
Marketing Strategist
Service provided by
Alexis Padgett California, USA
Campaign & Launch PlanningAlexis Padgett
Starting at$500
Duration1 week
Tags
Adobe Photoshop
Canva
HubSpot
Microsoft Excel
Communications Specialist
Digital Marketing Specialist
Marketing Strategist
Cover image for Campaign & Launch Planning
I help founders and small teams bring clarity to their brand, strategy, and storytelling. With 10+ years of experience across media and mission-driven sectors, I specialize in translating big ideas into actionable plans and content that connect. My approach blends insight-led strategy with creative execution—so you leave with tools you can actually use.
Whether you’re introducing a new product, hosting an event, or rolling out a brand campaign, this service gives you a strategic communications roadmap to launch with clarity and impact. We'll map out your messaging, tactics, and timeline—so you know exactly what to say, when, and where.

What's included

Launch Messaging + Positioning Strategy
A clear message framework that defines your core narrative, value proposition, and audience-specific messaging for the launch.
Channel-Specific Tactics (Email, Social, Partnerships, etc.)
Customized outreach plans for each platform—whether you’re using email marketing, social media, or partner collaborations.
Sample Content Timeline + Calendar
A week-by-week content plan that outlines when and where to deploy key messages, teasers, and promotional assets.
Promotional Checklist + Prep Plan
A step-by-step guide to pre-launch, launch day, and post-launch tasks—ensuring nothing falls through the cracks.
Feedback Round + Final Strategy Doc
You’ll have the chance to review and refine, then receive a final, polished playbook ready to execute or hand off to a team.
$500