Brand Magic 🔮
Starting at
$
1,950
About this service
Summary
Process
FAQs
How many moodboards will I receive and what do they entail?
You will receive 2 moodboard concepts, that may include photography, typography, graphic design samples and colors. These will be used to set the mood and tone of the project, identify the creative direction in which the project will be moving. The moodboards are custom made to suit your brand, it's message, positioning and the target audience. Moodboards are custom researched for each individual project. You will be free to choose your preferred option from the 2 provided.
How many logo design concepts will I receive? Can I provide feedback?
You will receive 2-3 logo design concepts. These may be hand-drawn or digital drafts; from which you will be able to choose your preferred option and provide feedback, upon which the concept chosen will be adjusted and improved to be finalized.
If I already possess some brand elements that I want used, can they be incorporated?
Your existing brand elements are welcome. For example, it can be a pre-existing logo that needs improving or your preferred font or color. All will be taken into consideration when crafting your new visual identity.
What do the additional brand elements entail?
These can be patterns, brand icons, graphics or photography. For example, you might need a pattern for your wrapping paper; icons to represent your specific product or service or your product's photoshoot professionally edited. Up to 5 units of graphics is included into this package. Any additional elements after the 5 unit mark can be developed for an additional hourly charge.
What file types will be included in the final package?
The final package will include files in various formats such as vector (AI or EPS), PNG (with transparent background), and/or JPEG.
How does the revision process work, and what if I need more than two revisions?
During the revision rounds, you can provide feedback on the initial concepts, and I will make necessary adjustments to align the logo with your vision. If you require more than the included two rounds of revisions, additional revisions can be provided at an added cost. This ensures that you are completely satisfied with the final design.
How can I best prepare for the initial consultation to ensure a successful design process?
For the initial consultation, it's helpful to have a clear understanding of your brand vision, target audience, and any specific design preferences or inspirations. The more information and context you can provide, the better I can tailor the initial concepts to suit your brand's unique identity.
What's included
🔮 Discovery Consultation
We begin with a comprehensive discussion to define your brand's aesthetic, tone, and project deliverables. A meticulously crafted questionnaire serves as a gateway to explore the essence of your brand, diving into your vision, mission and aspirations. This stage ensures alignment of expectations and a clear understanding of your goals.
Moodboard Development
Based on our consultation, I will create two distinct moodboard options that encapsulate your brand's identity and establish two potential creative directions for the project. These moodboards may include curated photography, typography samples, and graphic design elements. You will select one moodboard to guide the project's visual trajectory.
🔮 Logo Suite Design*
A logo suite will be crafted in line with the selected creative direction, designed for versatility, ensuring that the brand remains recognizable and impactful across different mediums → Primary Logo: The main emblem representing your brand → Secondary Logo: An alternative version for varied applications → Submark: A simplified mark for compact spaces → Favicon: The icon displayed in browser tabs
Color Palette*
A cohesive color system will be created comprising your brand's primary and secondary colors, along with corresponding digital and print values, and suggested pairings to maintain visual harmony
Typography*
A curated font system, including selections for headings, subheadings, and body text will be proposed, accompanied by usage examples. Recommendations may feature both free and premium fonts; procurement of paid fonts is the client's responsibility. A comparable free alternative will be provided if a premium font is suggested.
Brand Elements*
Custom-designed assets such as patterns, icons, or branded imagery that enhance and complement your brand's visual identity
🔮 Brand assets Handover
Delivery of finalized assets in multiple formats (e.g., PNG, SVG, PDF) suitable for immediate use both in print and digital mediums.
🔮 Brand Manual + Brand in Use
A comprehensive Brand Manual document will be provided to ensure consistent application of your new brand identity across all platforms, detailing appropriate use of all elements of the new branding - logo suite, typography, colors and brand elements. The Brand Manual is supported by a carefully crafted set of mockups showcasing the branding's application in real world scenarios, both digital and in print
🔮 Social Media Kit - Instagram*
→ Profile Picture Options: 2-3 designs reflecting your brand. → Template Suite: 10 feed posts, 10 stories, 3 reels covers, and up to 6 highlight covers, designed for versatility, including text-only, text-and-image, and creative layouts.
Sample Feed Layout - Instagram
A visual representation of your new Instagram aesthetic, utilizing the designed templates and sample imagery to demonstrate a cohesive feed strategy.
🔮 Social Media Kit - Banners *
Custom-designed banners and profile images for 3 platforms of your choice (e.g., Facebook, X, YouTube, LinkedIn, Discord, VK), each optimized for platform-specific dimensions and display across devices.
🤝 Review process
Items marked with an asterisk (*) include up to two rounds of revisions based on your feedback, ensuring the final designs align with your vision.
🤍 Tutorial & Support
Post-project, you'll receive a detailed tutorial on effectively utilizing your new templates, complemented by a week-long support period to address any questions or adjustments needed.
Example projects
Recommendations
(5.0)
Client • Jan 10, 2025
Recommended
Working with Darya was a pure pleasure due to her professionalism, responsiveness, competence and creative skills. Everything went smoothly and we have no negative feedback to provide.
Client • Dec 24, 2024
Recommended
Darya was strategic, creative, and overall great for our logo project. She created a logo perfect for our unique brand needs. We'll be using her in future projects!
Client • Dec 2, 2024
Recommended
Shaima recommends working with Darya
Client • Nov 14, 2024
Recommended
We worked with Darya for a brand consultation, and her insights as a pro designer were incredibly valuable. Would love to work with her again in the future.
Client • May 30, 2024
Recommended
Darya is awesome! Super responsive and makes quick adjustments. She’s flexible with many options to fit your needs. Great presentation skills, clear solutions, and fantastic delivery. Communication and patience are top-notch!
Client • May 7, 2024
Recommended
Jolien at MIRR hired Darya and recommends working with them
Client • Dec 10, 2023
Recommended
Darya is an exceptional designer who demonstrated remarkable efficiency in completing the project. Her clear communication and eagerness to assist make her a standout collaborator and I look forward to selecting her for future design projects.
Duration
7 weeks
Skills and tools
Industries
Work with me