Are you in need of a UX and research expert? Whether you're running an eCommerce site, a start-up, a small business, or anything else, I've got you covered!

With this service, I'll conduct a thorough UX audit to pinpoint usability problems and suggest improvements for your digital product. I'll systematically evaluate everything from navigation and accessibility to content and design. My goal is to make your product more effective, boost user engagement, and ensure it meets your goals efficiently.

This service is essential for businesses aiming to fine-tune their digital products, improve user satisfaction, and drive higher conversion rates. By addressing usability issues head-on, we'll create a more engaging, accessible, and effective digital experience for your users.

1. Preparation

Kickoff Meeting: Start with a meeting to understand your goals, audience, product aims, and any specific concerns you have.

Audit Scope Definition: Clearly define the scope of the audit, including which parts of the product will be examined.

Tool Setup: Choose the tools for conducting the audit and user testing, such as analytics platforms, session recording tools, and usability testing software.

2. User Research and Data Collection

User Surveys and Interviews: I'll talk to your current or potential users to get insights into their needs, preferences, and experiences with your product.

Analytics Review: I'll analyze any existing user data to find patterns, common drop-off points, and user flows.

3. Heuristic Evaluation

Usability Check: I'll evaluate the product against usability principles (like Nielsen’s heuristics) to spot any obvious flaws.

Expert Review: Review the product independently to identify issues based on their experience.

4. User Testing

Recruit Participants: I'll find participants that match your target user demographic.

Design Test Scenarios: Create test scenarios that cover your product's functionality and specific areas of concern.

Conduct Testing: Run moderated or unmoderated tests, observing how participants interact with your product and gathering their feedback.

Analyze Findings: Analyze the test results to identify usability issues, points of frustration, and areas for improvement.

5. Accessibility Evaluation

Standards Check: I'll check your product against accessibility standards (like WCAG) to ensure it's usable by people with various disabilities.

Report Issues: I'll document any accessibility barriers we find.

6. Reporting and Recommendations

Compile Findings: Put together a comprehensive report of our findings from the heuristic evaluation, user research, user testing, and accessibility evaluation.

Prioritize Issues: Prioritize the issues based on their impact on user experience and your business goals.

Actionable Recommendations: Provide specific, actionable recommendations for each issue, including design improvements, UX enhancements, and suggestions for further research or testing if needed.

Present Findings: Present the findings and recommendations to you, highlighting key issues and our proposed action plan.

7. Follow-Up

Implementation Support: I'll offer support or guidance as you implement the recommendations.

Post-Implementation Review: If needed, I'll conduct a follow-up evaluation to assess the impact of the changes and identify any further areas for improvement.

Thinking of a project that's not mentioned in my services? No worries! I'm open to discussing how I can support you in hitting your targets Let's connect today! 🪩🏄🏼‍♀️