Branding & Visual Identity

Pro

Petar Avramoski

Starting at

3,500

About this service

Summary

The Brand & Visual Identity Development service offers a comprehensive solution to establish or revamp your brand's identity with precision and creativity. Through a collaborative process, I'll delve deep into your brand's essence, values, and target audience to craft a unique visual identity that resonates with your audience and encapsulates your brand's personality. From logo design to brand guidelines, you will be provided with all the tools necessary to maintain a consistent and impactful brand presence across all touchpoints. With a focus on quality, timeliness, and client satisfaction, you can be sure that your brand stands out in today's competitive landscape.

Process

Here's an outline of the process and timeline:

Initial Consultation: Discuss client's brand identity, values, and goals.

Research & Analysis: Conduct comprehensive analysis of market trends, competitors, and target audience.

Concept Development: Create initial concepts for logo design, color palette, typography, and brand elements.

Feedback & Revisions: Gather client feedback and iterate on the concepts to refine the visual identity.

Brand Guidelines: Develop a comprehensive brand guidelines document outlining logo usage, color schemes, typography guidelines, and brand application rules.

Application & Implementation: Apply the visual identity across various touchpoints such as business cards, letterheads, signage, and digital platforms.

Finalization & Delivery: Deliver finalized brand assets in formats suitable for print and digital use.

FAQs

How long does the Brand & Visual Identity Development process take?
The duration of the process can vary depending on the complexity of the project and the client's feedback and revisions. On average, it can take anywhere from 4 to 8 weeks to complete.
Can I provide input during the design process?
Absolutely! I highly encourage client involvement throughout the process. Your feedback and input are invaluable in ensuring that the final visual identity aligns perfectly with your vision and goals.
What if I need additional brand assets or revisions after the project is completed?
I offer ongoing support and can provide additional brand assets or revisions as needed. Just let me know your requirements, and I'll be happy to assist you further in maintaining and evolving your brand identity.

What's included

Brand & Visual Identity Development
Crafting a cohesive and distinctive brand look, logos, colors, typography, and visual direction that captures your story and connects with your audience.
Brand Guidelines
A practical guide that outlines how to use your brand elements consistently across all platforms, ensuring clarity and visual harmony.
Logo application
Mockups and real-world logo use cases (signage, packaging, digital, etc.) that show how your brand identity translates into practice.
Social Media Visual Pack
Ready-to-use social media assets (profile images, post templates, highlight covers) designed for a consistent and impactful presence online.
Brand Collateral Pack
Designs for essential branded materials such as business cards, letterheads, and packaging, perfect for extending your identity into print and physical formats.

Example projects