Email copywriting for your mapped sequenceCatherine Sempill
Your strategy's in place. You know who you’re writing to, what you want to say, and what you want this email to achieve. You just need someone who knows how to optimise copy for email to write the not-boring words.
In short, you get a brief (if not provided) to ensure we're aligned, a discovery call to kick-off the project, and access to any/all customer research I collate for the project, which you can use for future email or copy projects. You also get a completed set of email copy along with an implementation guide, that's ready for you or the CRM team to plug and play.
What's included
Customer-centric email copywriting
The exact deliverables & final price depend on the nature of your sequence or email content, and the scope of writing. All email copy projects include
• Detailed brief (if you don’t have one prepped and ready to go)
• Two rounds of revisions
• One piece of email-optimised copy ready to plug and play, with annotated rationale
FAQs
Nope. Copy is but one piece of the puzzle so I rarely guarantee results. I do guarantee to use the available customer knowledge, behaviour insights, and all my strategic storytelling tools to write the most persuasive, personality-packed* sequence possible.
*Unless you want toned-down personality. The tone of voice is something we cover in the kick-off call.
I spent 6 years on the content team at a scale-up, where we grew from 30 to 50+million users. There I got to battle-test my conversion copy training and discover first-hand both how to leverage email in the customer journey, and what works for email content.
Technical implementation is not my "zone of genius". I.e. I provide all copy with clear implementation guides but I do not go into your ESP to upload content or hit send.
"Catherine's work is always of a very high-quality and she has an awesome knack for injecting komoot's personality into everything she writes. I always enjoy proofing her copy – her email campaigns are excellent!" ~ Craig Taylor, ex Copy lead @ komoot
"I really appreciate the questions you ask around the briefs. It shows you're genuinely involved, and interested in finding the best solutions." ~ Jim Luxford, ex-Brand director @ komoot
Catherine's other services
Contact for pricing
Service provided by
Catherine Sempill London, UK
Email copywriting for your mapped sequenceCatherine Sempill
Contact for pricing
Your strategy's in place. You know who you’re writing to, what you want to say, and what you want this email to achieve. You just need someone who knows how to optimise copy for email to write the not-boring words.
In short, you get a brief (if not provided) to ensure we're aligned, a discovery call to kick-off the project, and access to any/all customer research I collate for the project, which you can use for future email or copy projects. You also get a completed set of email copy along with an implementation guide, that's ready for you or the CRM team to plug and play.
What's included
Customer-centric email copywriting
The exact deliverables & final price depend on the nature of your sequence or email content, and the scope of writing. All email copy projects include
• Detailed brief (if you don’t have one prepped and ready to go)
• Two rounds of revisions
• One piece of email-optimised copy ready to plug and play, with annotated rationale
FAQs
Nope. Copy is but one piece of the puzzle so I rarely guarantee results. I do guarantee to use the available customer knowledge, behaviour insights, and all my strategic storytelling tools to write the most persuasive, personality-packed* sequence possible.
*Unless you want toned-down personality. The tone of voice is something we cover in the kick-off call.
I spent 6 years on the content team at a scale-up, where we grew from 30 to 50+million users. There I got to battle-test my conversion copy training and discover first-hand both how to leverage email in the customer journey, and what works for email content.
Technical implementation is not my "zone of genius". I.e. I provide all copy with clear implementation guides but I do not go into your ESP to upload content or hit send.
"Catherine's work is always of a very high-quality and she has an awesome knack for injecting komoot's personality into everything she writes. I always enjoy proofing her copy – her email campaigns are excellent!" ~ Craig Taylor, ex Copy lead @ komoot
"I really appreciate the questions you ask around the briefs. It shows you're genuinely involved, and interested in finding the best solutions." ~ Jim Luxford, ex-Brand director @ komoot
Catherine's other services
Contact for pricing