Visual Brand Identity Design

Starting at

$

1,500

About this service

Summary

For when you need just a logo, although you will brand is set on more elements than this, creating a visual brand identity will be perfect in providing you just the essentials: logo, fonts, color palette, and custom brand elements.

Process

An Easy and Clear Process:
For us to develop the ABCs of your brand, I adopt the following process so everything will be clear and quick for you:
📝The Base:
We will start our collaboration with a quick discovery call to get to know your goals and brand needs.
I will then send you a questionnaire to gather as much information as I can about your business.
🎨 The Art Direction:
I will send you a mood board that will depict the direction we are going for.
✏️The Creation:
After all is confirmed:
I will then proceed with designing your visual brand identity
One / Two weeks later:
You will receive the first draft for you to review.
We will go through a maximum of 3 rounds of revisions until you are satisfied.
📂The Deliverables:
You will receive the final brand guideline sheet for you to review one last time.
After all is confirmed:
All your brand elements will be sorted and organized within your brand Google Drive folder, for easy access.
Your brand is set up and you're ready for your next step!

What's included

  • Discovery Call

    We will have a quick one-hour meeting so we can get to know each other, your expectations, and your brand better.

  • Moodboard

    A clear inspo on the creative direction of the brand.

  • Logo Variations Family

    Depending on each brand, but generally logo variations include: primary logo, secondary logo, submark, and logo mark to provide flexibility for logo placement and increase brand recognition.

  • Color Palette

    These will be your main brand colors to adopt all over your brand assets to stay consistent.

  • Typography Styling

    Fonts Pairings that reflect your brand's vibes.

  • Brand Icons & Patterns

    These elements will be custom-made for your brand to create a sense of homogeneity within your brand graphics.

  • Brand Guide Sheet

    A clear guide sheet on how to use each of your assets respectively so you can stay on brand and maintain the visual identity of your brand.


Duration

3 weeks

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Industries

Graphic Design