Branding: Build trust & engagement at brand and product launch.

Trevor Soh

Contact for pricing

About this service

Summary

Branding is what the buyer sees as they step into your world. When executed well, this interface between the brand and buyer creates immediate trust and drives engagement.

What I can offer you uniquely

Branding brings your vision to life, making it vital and easier for people to connect. This needs strategic expertise, often best through agencies/studios at elevated cost. I offer a similar grade of service at 60% of the cost.

I bring 20 years across over 70 clients in almost every industry/sector. Speaking to a wide array of audiences is a little like method acting. We need to understand users on a human level - only then can we master how a brand communicates.

Process

Process All my branding and rebrand projects involve these simple four steps - each with enormous depth that must be explored in order that we leverage your marketing strategy.

1) brand discovery

2) market research

3) brand systems development

4) final assets

What's included

Branding Ecosystem Kit and Assets
This Ecosystem contains the Brand Elements that will help you create immediate trust between brand and buyer. Once your campaigns and advertising arrives at the execution stage, your branding continues to present a cohesive world, and drive user engagement. The Ecosystem will include: Logomark, Brand imagery, Typefaces/Fonts, Icons, Textures, Colours and Patterns, 2 x mockup images to help guide and define the tone and presence of the brand.
Brand Guide
A guide that briefly explains how you can deploy the elements of the Branding Ecosystem. These are visual language that bring all visual elements together as a cohesive supporting structure around your market messaging. Prerequisites: You will need to have established your marketing pillars and proposition before we embark on this process. I have a network of branding specialist who can help with this messaging if needed.

Example projects