Full Funnel Audit by Frank RodriguezFull Funnel Audit by Frank Rodriguez
Full Funnel AuditFrank Rodriguez
Cover image for Full Funnel Audit
Your AI product has users. Some are converting. Most are not. The drop-off is somewhere in the funnel, and a top-of-funnel review will not find it.
Only 46% of people say they trust AI systems (KPMG and University of Melbourne, Trust in Artificial Intelligence: Global Insights 2025). With AI features that skepticism does not resolve after signup. It gets retested at every unpredictable output, which means the moment a user quietly decides not to rely on the product is often deep in the experience, long past onboarding, and nowhere near where the analytics say the drop happened.
This diagnostic covers the full picture: marketing clarity, the complete onboarding experience, and the behavior behind where users disengage. No calls, no meetings, no waiting.
What comes back is a prioritized findings report covering the entire acquisition and activation funnel.
What's included
Prioritized findings report. What is breaking across your funnel and where to start fixing it.
Annotated screens. Every screen reviewed with specific callouts.
Recorded walkthrough. A narrated pass through the findings, ready to share with your team.
Behavioral analysis summary. Drop-off patterns and the moments where users disengage before the product proves its value.
72-hour turnaround. Fixed price, no scope creep, no surprise invoices.
What gets reviewed
AI marketing site. Positioning clarity, trust signals, and conversion friction.
Full onboarding flow. Sign-up through feature activation.
Every AI surface in the product. Each place the product produces an output a user has to judge.
Behavioral analysis. Where users drop off, where they hesitate, and what the pattern suggests about what to fix.
Scope
One product, one platform, reviewed end to end. A second platform, a native app alongside a web app, is scoped separately at booking.
When the 72 hours start
The clock starts when product access and the intake answers are both in hand, not at purchase. Access details arrive by email within one business day of booking.
This is right for you if
You are a founder, PM, or CPO who knows users are leaving but cannot pinpoint where.
You need coverage beyond the top of the funnel. Something is breaking deeper in the experience.
You want one report that covers the whole funnel, not three separate engagements.
Who runs it
Every diagnostic is run personally by Frank Rodriguez. 20 years of product design experience shipping AI features at Intuit (QuickBooks, TurboTax) and Workday.
Starting at$3,500
Duration3 days
Tags
Product Designer
UX Designer
Service provided by
Frank Rodriguez San Francisco, USA
Full Funnel AuditFrank Rodriguez
Starting at$3,500
Duration3 days
Tags
Product Designer
UX Designer
Cover image for Full Funnel Audit
Your AI product has users. Some are converting. Most are not. The drop-off is somewhere in the funnel, and a top-of-funnel review will not find it.
Only 46% of people say they trust AI systems (KPMG and University of Melbourne, Trust in Artificial Intelligence: Global Insights 2025). With AI features that skepticism does not resolve after signup. It gets retested at every unpredictable output, which means the moment a user quietly decides not to rely on the product is often deep in the experience, long past onboarding, and nowhere near where the analytics say the drop happened.
This diagnostic covers the full picture: marketing clarity, the complete onboarding experience, and the behavior behind where users disengage. No calls, no meetings, no waiting.
What comes back is a prioritized findings report covering the entire acquisition and activation funnel.
What's included
Prioritized findings report. What is breaking across your funnel and where to start fixing it.
Annotated screens. Every screen reviewed with specific callouts.
Recorded walkthrough. A narrated pass through the findings, ready to share with your team.
Behavioral analysis summary. Drop-off patterns and the moments where users disengage before the product proves its value.
72-hour turnaround. Fixed price, no scope creep, no surprise invoices.
What gets reviewed
AI marketing site. Positioning clarity, trust signals, and conversion friction.
Full onboarding flow. Sign-up through feature activation.
Every AI surface in the product. Each place the product produces an output a user has to judge.
Behavioral analysis. Where users drop off, where they hesitate, and what the pattern suggests about what to fix.
Scope
One product, one platform, reviewed end to end. A second platform, a native app alongside a web app, is scoped separately at booking.
When the 72 hours start
The clock starts when product access and the intake answers are both in hand, not at purchase. Access details arrive by email within one business day of booking.
This is right for you if
You are a founder, PM, or CPO who knows users are leaving but cannot pinpoint where.
You need coverage beyond the top of the funnel. Something is breaking deeper in the experience.
You want one report that covers the whole funnel, not three separate engagements.
Who runs it
Every diagnostic is run personally by Frank Rodriguez. 20 years of product design experience shipping AI features at Intuit (QuickBooks, TurboTax) and Workday.
$3,500