A collection of Building and Construction Brands, Lookbooks, Lead-Magnets and other editorial/marketing design.
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Nockpoint, a disruptive B2B AI SaaS startup with global ambitions, approached me with a basic word-mark but no cohesive brand to stand out in a crowded tech sector.
I dove into their vision, crafting a dynamic Brand Strategy that repositioned their archetype and tone. Inspired by an upward road sign, we designed a logo and comprehensive brand system – including logo-marks, a comprehensive colour palette, and inclusive messaging – capturing growth and data-driven success to resonate with their business audience.
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Status Realty, a premium Gold Coast real estate agency, sought a bold, luxurious brand to captivate high-end buyers, while staying true to their values of trust and approachability.
I designed a sleek, confident logo and scalable brand ecosystem that exudes stability and seamlessness.
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Barfoot & Thompson, New Zealand’s leading real estate group, faced challenges in maintaining consistent, high-quality communications across 70+ branches and 1,800+ salespeople. Inconsistent materials risked diluting credibility with clients, partners, and internal stakeholders.
I delivered scalable, brand-aligned templates, reporting tools, and investor/partner communications. Every asset, from proposals and sales kits to magazines and internal forms, reinforces clarity, credibility, and trust with clients, partners, and internal teams.
Read more here: https://www.asthetik.studio/barfoot
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Jarden Wealth Investments required a communications system that could scale with its growth while maintaining clarity, compliance, and confidence across multiple business units.
I established a unified documentation and communications framework by standardising over 100 investor and client-facing documents, eliminated inconsistency, reduced friction in compliance updates, and ensured every interaction reflected the same level of professionalism.
I also developed Jarden’s Investment Outlook Magazine, introducing a repeatable quarterly cycle through a polished visual and data language.
Read more: https://www.asthetik.studio/jardenwealth
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Partnering closely with JBWere, I designed NZ’s First Bequest Report for this legacy wealth brand, translating diverse stakeholder input into one cohesive, brand-aligned publication.
Read more here: https://www.asthetik.studio/jbwere