Rob Chen
Visual Designer & Illustrator | Brand, Campaign & Experience
New to Contra
Rob is ready for their next project!
Character & Portrait Studies — a collection of exploratory sketches focused on character, form, expression, and silhouette. These studies reflect my foundation in observational drawing and character development.
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47
The Flow — a restaurant visual identity project spanning menu design, photography, and social content. I developed a cohesive visual direction that connects the brand’s identity with its dining experience.
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74
You Give Me Butterflies — a Valentine’s campaign created for Draft Land, combining original illustration, visual identity, and an interactive in-store experience. I developed the campaign from concept and character design through visual production and on-site execution.
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83
Where’s Wednesday — a Halloween campaign created for Draft Land Xinyi, combining visual storytelling, social content, and an interactive in-store experience. I developed the campaign from concept through visual and on-site execution.
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86