Rawan Abdullah
Business Analyst | Data & UX/UI Designer
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TAWAZON is a UX/UI concept designed to create a calm and seamless digital wellness experience.
I designed a responsive wellness platform that brings together wellness programs, curated lifestyle products, and mindful experiences within one cohesive digital space.
The project covers the complete experience across key sections including curated collections, wellness programs, featured wellness experiences, community testimonials, and content designed around balance, mindfulness, and intentional living.
My focus was on creating a clean, calming, and intuitive interface while maintaining a consistent experience across desktop, tablet, and mobile screens.
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5
Reading2Gather is a UX/UI project designed to create a connected reading experience where readers can discover books, track their reading journey, interact with the community, and access bookstore services.
I designed the user experience and interface across mobile, tablet, and desktop, focusing on clear navigation, reading progress, book discovery, community interaction, and a consistent responsive design system.
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12
Customer Experience Dashboard — an interactive Power BI dashboard designed to turn customer feedback into clear, actionable insights. I built the data model, DAX measures, KPI tracking, and visualizations for key CX metrics including NPS, CSAT, CES, response trends, service performance, and operational drivers, helping identify improvement areas and support data-driven decisions.
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20
Laffha — an interactive Arabic quiz game designed to make group play more engaging, fair, and seamless. I designed the UX/UI, game flow, mobile controller experience, team setup, scoring system, and responsive interfaces across different screen sizes.
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