Freelancers earn well but rarely have financial tools built for their reality, unpredictable income, no safety net, no easy way to save.
Azza is a fintech platform designed to change that. I built a brand identity that feels approachable and human rather than corporate, giving freelancers a financial partner that actually understands how they get paid, so saving and stability finally feel possible.
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Raphdwag Gadgets needed to stand out in a market full of generic, forgettable gadget brands. I built an identity around connection itself, a logo blending a dynamic island shape with a USB tip, paired with a bold navy and green palette, then carried it across signage, packaging, and apparel so the brand feels premium and trustworthy everywhere it shows up.