I created these founder-led videos for a SaaS brand visuals and motion design in sync with their branding, hooks written for the first 1–2 seconds, and pacing dialed in for short-form.
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I'd like to share a couple of decks I designed for a SaaS brand ~ layout, typography, and visuals all aligned to their brand guidelines, with a focus on clean hierarchy and professional formatting. Creating such decks is my speciality from structuring information clearly to making every slide visually tight and on-brand. I work directly in Canva, Google Slides, or PowerPoint depending on what the project calls for, so no back-and-forth on file formats.
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Visual direction for OpenNyAI Makerspace, Kochi edition.
OpenNyAI brings together developers, designers, and domain experts to build AI solutions for India's legal and civic challenges. The makerspace is where that work happens in person collaborative, fast-paced, and deeply technical.
The challenge: a space like this can feel intimidating to first-timers. My job was to make sure the visuals didn't.
I led the entire visual direction for the event translating a technically dense subject into something warm, approachable, and human. Everything had to say: you belong here.
Here's what I delivered:
→ Social media templates: consistent, on-brand, ready to use
→ Motion videos: to build event presence and energy
→ Event collateral: print and digital materials for the day itself
→ Presentation design: clean, structured, and visually cohesive
→ Cards and more: every touchpoint considered
Worked across Figma, Canva, After Effects, and whatever the moment called for.
This one mattered. Design for civic tech is design with purpose.
Visual Direction · Event Design · Motion · Social Media · Presentation Design · Civic Tech · AI
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Rebrand video for ClickGuard, built in After Effects.
The brief: showcase a new brand identity and make people feel what the platform is capable of.
My approach was to strip everything back. Minimal visuals, smooth motion, deliberate pacing nothing that didn't need to be there. The goal was to hold attention from the first frame to the last without ever feeling loud.
Sometimes the quietest work hits the hardest.
After Effects · Motion Graphics · Brand Video · Minimal Design
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Social media & content for Art Mumbai, one of India's leading art fairs.
I came on as the content manager for their social presence, handling everything from strategy to execution.
The challenge was to build anticipation before the event without giving too much away and to make the brand feel as premium and culturally relevant as the fair itself.
Here's what I took care of:
→ Created a couple of teaser videos in Canva, which were, short, trendy, on-brand snippets designed to build hype for what was coming
→ Designed and executed a full Instagram grid cohesive, intentional, and visually consistent with the Art Mumbai identity
→ Managed end-to-end content ideation, creation, and posting across platforms
→ Brought content ideas to the table that shaped the overall social direction
The result: the content landed well good reach, strong engagement, and a social presence that matched the scale of the event.
This is the kind of project that reminds me why I love this work where design, strategy, and culture all meet in one place.
Social Media Management · Content Strategy · Canva · Reels · Instagram · Art & Culture
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White paper booklet design for a marketing agency, executed in Figma.
The copy was already written. My job was to take it and turn it into something that actually looked worth reading.
The challenge was threefold:
→ Translate their brand guidelines faithfully into a document layout, not just slap their colors on a page, but make it feel like an extension of the brand
→ Make dense, information-heavy copy feel clean and approachable, good editorial design is invisible, and that was the goal
→ Hold the balance between visually engaging and professionally toned, a white paper has to be credible, not just pretty
Figma from start to finish. No major revisions. Client signed off on the first round.
Sometimes the best outcome is a happy client and nothing to fix.
Figma · Editorial Design · Brand Guidelines · White Paper · Document Design · Marketing