Same story. Different feel. Two advertising treatments.
Introducing MORA / SEDORA — a motion-led brand study exploring how visual direction, sound, voiceover, and identity can transform the feeling of an advertisement while keeping the original creative premise intact.
From AI-generated photography and motion to original sound, voiceover, brand identity, and final editing, every layer was developed to work together as one cohesive experience.
The creative process brought together Midjourney, Seedance,Mureka, ElevenLabs, Figma, and CapCut.
Two brands. Two distinct expressions. One creative foundation.
Built by Workmen Studio, Inc.
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Designed an interactive food-systems concept connecting urban agriculture, renewable energy, culinary production, neighborhood distribution, and workforce development through a unified digital experience.
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Designed and developed Aura Loom Digital Stills, a cinematic image library that brings together visual storytelling, product design, and digital asset distribution. The experience combines curated imagery exploring contemporary life across the African diaspora with category-based discovery, asset metadata, and tiered licensing—connecting creative direction and design technology in a unified digital product.
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Designed an interactive brand and product concept connecting botanical beverages, cultural heritage, renewable energy, and neighborhood economic opportunity through a unified digital experience.
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