Launched multiple impactful Learning Week campaigns, resulting in the acquisition of over 100,000 additional users annually.

Leveraged ABM for B2B by targeting key segments & utilized SEO, influencer marketing, & paid campaigns for B2C to drive user acquisition and $10M in revenue.

Executed an integrated demand generation campaign using multichannel marketing to drive 70,000 site visits, resulting in a 7% conversion rate for leads.