Patricio Campos
UX-driven websites that convert users into business growth.
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Designed and migrated the digital experience for Raw Active Behavior, a functional fitness studio in Irapuato. The project transformed its website into a clear booking funnel, integrating BoostApp, preserving SEO through a Wix-to-WordPress migration, and setting up analytics with GA4, Hotjar, and Microsoft Clarity.
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Designed and optimized a digital quote request experience for Retryver, improving UX architecture, form structure, information hierarchy, and conversion points to help users complete the quoting process more easily and generate qualified leads.
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Redesigned and optimized the website experience for Global Fresh Produce, improving UX architecture, product clarity, certification visibility, SEO, accessibility, and performance. The project transformed an outdated site into a clearer, faster, and more professional platform built to support international buyers and commercial conversations before Expo Agro.
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Designed and optimized the digital experience for Expo Agroalimentaria Guanajuato, improving UX architecture, visitor journeys, exhibitor visibility, and lead quality. I also redesigned the event’s offline-first data capture system, enabling 1,200+ surveys in 4 days, under 1% data cleaning, and a 15% increase in business intent.
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