2X growth in member retention through a seamless, trust-led telehealth experience.

TryEden is a leading telehealth platform focused on metabolic health, weight loss, and personalized wellness. Despite strong paid traffic, the platform struggled to convert visitors into long-term members. Dstudio partnered with Eden to redesign the complete customer journey, combining UX strategy, CRO, website design, and Webflow development to create a trust-driven experience that improved conversions, engagement, and retention.

High paid traffic but 60–70% bounce rate

Low visitor-to-member conversion

Weak brand differentiation in a competitive telehealth market

Treatment information wasn't presented clearly

User journey lacked trust, clarity, and confidence

Declining engagement and retention signals

Conducted healthcare-focused UX research and conversion strategy

Redesigned the complete website around trust and credibility

Simplified treatment discovery and patient education

Optimized information architecture and user flows

Introduced stronger messaging, CTAs, and conversion-focused landing pages

Built a scalable, high-performance Webflow website optimized for growth

2× growth in active members (75K+ → 120K+)

Stronger patient trust, improved retention, and a scalable digital experience built for long-term growth.

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