Email Marketing: Blue Sky Clinic

Jessica Lau

Email Marketer
Email Marketing Designer
Email Development
Canva
MailChimp

The Client

Blue Sky Laser & Tox is a cutting-edge medical spa located in Rosslyn City Center, Virginia. They offer personalized treatments, including laser services and cosmetic injectables, designed to rejuvenate skin and enhance natural beauty.

Summary

We created a sleek email marketing strategy that kept Blue Sky’s clients in the loop about new treatments and monthly specials. With stunning designs and targeted messaging, we packed their booking calendar through engaging emails and SMS blasts that kept clients coming back for more.

Goals

Promote services to existing clients
Boost clinic bookings

Deliverables

Email Marketing Campaign Strategy and Content Outline
Monthly promotional email and SMS writing & design
Branded email and SMS templates
Scheduled emails and SMS messages

Results

📈 80% open rates (clients couldn’t resist clicking!)
📬 2% email list growth month-over-month
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