Creating Kick-Ass Account Plans eBook

Lindsey Blakely

This ebook is used as a free resource in a marketing funnel with the intention of getting readers to schedule a demo of the Kapta account management product.

Objective

The goal of this project was to have it match an existing ebook Kapta had while still being distinct as a separate resource. They wanted to have a variety of layouts, graphics, and photos to keep users engaged.

The Work

Kapta already had a stock image and graphic library that they use for their brand so I searched through that to find applicable resources for this eBook. In some instances, I had to customize icons from their library to work with the content, including the cover graphic.
I also included clickable links so readers could easily schedule a demo, read Kapta’s blog, or check out their website.

Lindsey is a real artist and quickly put together an excellent-looking ebook for me. She is quick and efficient and delivered exactly what I was looking for. Highly recommended for graphic design work!

Alex Raymond CEO and Co-founder
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Posted Nov 2, 2022

This ebook is used as a free resource in a marketing funnel with the intention of getting readers to schedule a demo of the Kapta account management product.

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