Event Brochure & Poster Design
riddhi kumari
Project Title:
Paradox – An IIT Madras Event
Objective:
Design an engaging event brochure and promotional poster for "Paradox," an event organized by IIT Madras. The design should capture the excitement and energy of the event while maintaining a structured, professional layout for sponsorship and event details.
Target Audience:
College students, event attendees, sponsors, and partners.
The design should appeal to a youthful audience while maintaining a professional appeal for sponsors.
Design Specifications:
Brochure Layout:
Front Page: Event title, tagline, date, and branding elements.
Inner Sections: Event schedule, speakers/performers, venue details, and sponsorships.
Back Page: Contact information and social media handles.
Poster Layout:
Visually appealing event branding with the title "Paradox."
Key event details (Date, Venue, Sponsors).
High-energy imagery and event theme elements.
Design Elements:
Typography: League Spartan, Oswald, Barlow.
Color Palette:
#0b050a (Dark Black)
#6c3324 (Deep Brown)
#d69640 (Warm Orange)
#e3e5d6 (Soft Beige)
#dcba7d (Muted Gold)
Graphics & Icons: Dotted patterns, sparkles, and text highlights for an engaging visual experience.
Tone & Style:
Modern, high-energy, and youthful.
A mix of bold typography with warm, earthy tones for balance.
Contrast between dark and light elements for better readability.
Deliverables:
High-resolution Event Poster (A3, A4, and digital format).
Event Brochure (Folded layout for printing and digital PDF version).
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Posted Feb 4, 2025
The Paradox Event Brochure and Poster are designed to capture the event’s energy while ensuring clarity and professionalism.
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