Lifecycle Email Strategy for Anti-Chafing Apparel Brand
Taylor Victoria
Worked on welcome, post-purchase, and winback emails that focused on comfort, confidence, and real-life use. Mixed in educational touchpoints with timely promos to build a sense of community and bring repeat buyers.
Like this project
Posted May 19, 2025
Strategized and implemented a full-flow system for REVIVA, a women's fashion brand. The system improved LTV and helped educate buyers on brand USPs.
Likes
0
Views
6
