Social Strategy Consultation for Rapid Growth Music Startup

I worked with Jazzed to create their social media and marketing strategy and help them hire an efficient and effective team.

I worked closely with the founders and Chief Marketing Officer to define the roles of their social media platforms and developed their voice and brand presence. This strategy was incorporated with the overall development of the Jazzed brand.

Over the course of the project, I helped build a lean marketing team to scale their early stage growth including consulting on job descriptions, organisational structure and building ideal candidate personas to ensure that the early critical hires were correct. I also helped develop their earned, owned and paid media strategies that they continue to use to this day.