Garnet | Ploom Poland | 3D Fashion Animation Campaign | CLO3D
Ajibola Owoyemi
Garnet Digital Fashion Campaign | Ploom Poland
We collaborated with the folks at Raban Media, to create a CGI Campaign for Ploom, Poland to launch their new Product Flavours. Baize and Garnet
This project was utilized as the main campaign material for the opening of Ploom’s latest stores in Poland. The pink muse signifying elegance and grace.
Ploom Store Launch Campaign
In an era where digital saturation is the norm, capturing genuine attention is an art. For the Ploom Store Launch, we didn’t just aim to show the product—we wanted people to feel it.
To achieve this, we created a sensory-rich environment. The visuals on the displays were designed to evoke a sense of touch, making viewers feel the softness of petals and the coolness of stone through their screens. We paired these with subtle ASMR sounds, enhancing the tactile experience and drawing visitors deeper into the moment.
This project was all about passion and collaboration. From concept to execution, our team worked together to create an immersive experience that was as much about feeling as it was about seeing. The result? A launch that left a lasting impression on every attendee.
Ploom Store Launch Event in Poiland - Digital Screens, OOH Marketing Material.
Behind The Scenes
Project Moodboard | I start projects by creating a moodboard to ensure we're on the same page before any execution goes on
StoryBoard
Visual Direction showing the pacing of scene, shot types, motion to give the client a better understanding of the vision to avoid any surprises.
Process Reel
Visual representation of how this project came about - detailing the techniques used, tools, and scene breakdowns.
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Posted Mar 25, 2025
This project was utilized as the main campaign material for the opening of Ploom’s latest stores in Poland.
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Timeline
Jul 9, 2024 - Aug 12, 2024
