ITF Group Rebranding Project
San Hazare
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Posted Jan 19, 2026
Led the ITF Group rebrand, uniting sub-brands under one clear identity. Redesigned the website, visuals, and design system for a clean, modern, consistent look.
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ITF Group
ITF Group | Branding | Website Redesign
I led the rebranding of ITF Group, unifying its sub-brands—HaulerHub, ForwardNow, and MTS—under the narrative “One Partner. Every Solution.” I shaped the brand story around ITF’s Reimagined Hub-and-Spoke model and redesigned the website for a clean, responsive, and intuitive experience.
The new identity featured strong typography, clean grids, and immersive visuals powered by 3D renders, Rive animations, and motion graphics, giving the brand a modern and dynamic presence.
I also developed a complete design system and marketing assets, ensuring a consistent visual language across web, print, and social media. The result positioned ITF as a unified, tech-driven logistics leader.
Contributions
• Brand strategy and narrative
• Website and design system
• 3D renders and motion graphics
• Marketing and social assets