Fortis LaFemme - Brand Building & Design Collaterals by Shruti Singh

Fortis LaFemme - Brand Building & Design Collaterals

Shruti Singh

Brand Designer

Graphic Designer

Social Media Marketer

Adobe Illustrator

Adobe Photoshop

Series of collateral designs for or a women's healthcare brand Fortis LaFemme. Created several marketing design collaterals, that resonate with the brand image and enhance its personality.

Key Highlights:

Strategic Brand Communication: Tailored designs to resonate with the brand's mission of promoting women's health and wellness.

Engaging Visual Storytelling: Created visually appealing materials to educate and empower women with valuable health information.

Collaborative Approach: Worked closely with healthcare professionals and marketing teams to ensure alignment with brand messaging.

Impactful Marketing Collaterals: Designed materials that not only informed but also inspired action, driving engagement and awareness.

Priority Health Leaflet & Cover design The thought was to put woman's health front and centre and as priority. The design was very impactful and really hit a chord with the Target Audience i.e the women.

Emailer, Banner and other collateral designs.

Emailers & Posters

Created several service leaflets, whose visual language was in line with the brand's image of trust and expertise.

Corporate Brochure design for Fortis LaFemme. The design covers all key USPs and services offered by the hospital. I incorporated soothing colors and friendly infographics to make complex medical information approachable.

Created a set of 8 promotional leaflet designs that highlighted the services offered by the centre. The designs ensured clear and concise layout for easy readability and quick absorption of information.