Project: User Research

Temi Fashesin

Product Manager
Researcher
Product Strategist
Canva
Confluence
Jira
As a passionate researcher and advocate for diversity and inclusion in the culinary world, I embarked on a comprehensive user research project focused on Black food culture. This endeavor aimed to shed light on the rich tapestry of flavors, traditions, and histories that often go unnoticed or underrepresented.
Through extensive interviews, surveys, and immersive experiences within Black communities, I delved deep into the heart of this culinary landscape. I explored traditional dishes, heirloom recipes, and the vibrant stories behind them, unearthing a treasure trove of gastronomic knowledge.
Conversations with chefs, home cooks, and food enthusiasts provided invaluable insights into the unique ingredients, techniques, and cultural significance of Black cuisine.
The research not only celebrated the resilience and creativity of Black culinary traditions but also highlighted the challenges and inequalities faced by Black food entrepreneurs and businesses. It shed light on the importance of equitable access to resources, opportunities, and platforms within the food industry.
Overall, this user research journey has deepened my appreciation for the diversity of food cultures and emphasized the urgent need to amplify Black voices, stories, and contributions in the culinary world. It underscores the importance of fostering inclusivity and supporting initiatives that promote Black food culture, ultimately enriching our collective culinary experience.

2021

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