I carefully created a streamlined, user-friendly digital experience that aligns seamlessly with the app's visual style. The initial stage involved thorough interviews with stakeholders to establish specific objectives and understand audience requirements, followed by an analysis of competing cultural platforms. This research guided my phase of visual exploration, during which I developed a unified mood board that harmonized modern design with the app's thematic aspects. The design system I produced includes a thoughtfully chosen typography hierarchy, an accessible color scheme, and uniform UI components, all realized in high-fidelity prototypes on Figma with interactive elements that demonstrate the full user experience.