The Emotional Explorers - Character Design

The Emotional Explorers

-Character Design for Social-Emotional Educational Campaign, Teach for Romania-

Teach for Romania, part of the global organisation Teach for All, commissioned me to create a visual identity for their educational campaign on social-emotional skills, in an effort to teach schools about their importance as part of everyday education. I created the Emotional Explorers, imagining each skill as a good friend, guiding you along the way in your school and personal life, helping kids relate better to every skill and making them memorable characters. Each character was used on multiple campaign merch and materials like posters, stickers, t-shirts, brochures, social media posts etc.

Key Visual for the Campaign featuring all 5 characters helping a child do his homework​​​​​​​

The Initial Sketches

The Emotional Explorers Campaign Logo​​​​​​​