Led the complete redesign of Movetones' flagship product catalog, creating a visually compelling and user-friendly resource to showcase their industrial caster and wheel solutions. This project involved transforming complex technical information into an accessible, sophisticated publication for their B2B audience.

Managed the creative direction and technical execution of the entire catalog.

Designed a clean, modern cover with an innovative product collage.

Developed distinct sectional dividers and prioritized clarity on detailed product specifications.

Employed a systematic grid layout to present technical drawings, specifications tables, and product photography effectively.

Elevated the company's market presence with a premium catalog.

Streamlined the product selection process through intuitive information architecture.

Set new design standards for future marketing materials.

Delivered the project within budget and on time, earning praise for attention to detail and professional execution.

This project reflects my ability to blend creativity with technical precision, ensuring client satisfaction and successful project outcomes.