A PERSONAL BRAND WILL HELP YOU...

This post was mostly inspired by the TED talk "Powerful Personal Branding" by Ann Bastianelli. I was sitting in a coffee shop listening to this talk, writing notes on serviette (that's a napkin for all of you Americans reading this). Ann said, "people don't care how much you know until they know how much you care!" Powerful personal branding has powerful benefits which I have outlined (literally) in the carousel below. Yes, I outlined them by painstakingly sketching these images out in black ink! Firstly...What is a BRAND? "A BRAND IS A PERSON'S GUT FEELING ABOUT A PRODUCT, SERVICE, OR ORGANIZATION" - THE BRAND GAP by Marty Neumeier. Secondly...What is a PERSONAL BRAND? "Your personal brand is the intellectual, visual, and emotional impression people have when they think of you! The summary of you in their mind in an unspoken instance!" - notes I took from watching "Own Your Personal Brand by Jenni Flinders | TEDxBellevueCollege" @jenniflinders First impressions matter!