Tasked with spearheading Lemon8's social media presence, I implemented a dynamic content strategy focused on creating viral and engaging posts to drive follower growth. By leveraging innovative storytelling and strategic engagement tactics, I successfully grew my Lemon8 account from scratch to 22,000 followers within a year. The viral content produced not only boosted my personal brand visibility but also played a pivotal role in fueling the app's rapid growth trajectory.