Over the years, I've had the pleasure of collaborating with WAYS (What Are You Saying) to deliver product renders for Fastrack's diverse range of watches. This partnership has allowed us to showcase over 10 different watch models, each with unique color options and features, culminating in over 500 images. These visuals have been pivotal for product pages across major e-commerce platforms like Amazon, Flipkart, and Myntra.

The process began with reviewing the watches to understand their specific colour finishes and design requirements. Whether starting from scratch or utilising existing 3D models, we meticulously crafted each render, ensuring that the lighting, materials, and watch faces were highlighted to perfection. Through multiple feedback rounds, we adjusted angles and compositions to reflect the brand's vision accurately.

My primary responsibility was to produce high-resolution 3D renders of each watch model against a transparent background. This approach provided the flexibility needed for versatile post-production applications. The talented team at WAYS then integrated these renders into thematic environments that aligned with each watch's aesthetic and Fastrack's brand positioning. This collaborative workflow ensured that every visual not only highlighted the product's features but also resonated with the brand's identity and marketing objectives

Fastrack FR1

Fastrack FR1 Pro

Fastrack Limitless FS1+

Fastrack Limitless FS2

Fastrack Magnus FX1

Fastrack Magnus FX2

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Fastrack Revoltt X

Fastrack Revoltt Z1

Titan Maestro

Fastrack Xtream Pro

Our efforts culminated in the launch of the FS1 watch campaign, which was a resounding success. The campaign featured captivating visuals that resonated with the target audience, leading to impressive sales figures. The project not only enhanced Fastrack's online presence but also solidified our role in bringing their brand story to life through compelling visuals.

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