Webflow SaaS Site

Franco Beltramella

🧠 Project Overview
Client: Banavo Sector: AI-powered eCommerce SaaS Platform: Webflow Scope: Template adaptation, multi-page redesign, CMS setup, animations, performance optimization
Banavo is an AI-driven B2B SaaS platform that helps eCommerce teams optimize performance across ads, retention, and operations. I was in charge of transforming their early Webflow template into a fully customized, scalable website aligned with their brand and conversion goals.
🎯 Goals
 • Adapt and restructure an existing template to match the brand’s identity
 • Improve usability, hierarchy and content flow
 • Set up a modular CMS to allow future scalability
 • Enhance visual appeal through subtle animations
 •Optimize for speed, SEO and mobile responsiveness
🧩 My Role
 • Webflow Development (Template adaptation + custom builds)
 • CMS architecture and content linking
 • Responsive optimization across breakpoints
 • Micro-interactions and transition animations
 • Technical consultancy throughout the project
🔧 Process
1. Template Refactor
Instead of starting from scratch, we selected a base Webflow template. My job was to break it down, rework the structure and components to fit Banavo’s new brand and voice.
2. Multi-Page Layout Implementation
Developed 8+ custom pages including Home, Product Suites (Acquire, Retain, Operate, Convert), Leadership, Contact, and Integrations.
3. CMS Setup
Built a CMS for scalable modules like “AI Copilots”, allowing the client to easily manage dynamic content moving forward.
4. Performance + SEO
Applied Webflow best practices for performance and SEO: optimized images, lazy loading, proper heading structure, meta tags, and more.
5. Animations & Polish
Used Webflow native interactions for scroll-based reveals and transitions, ensuring a modern feel while keeping loading times light.
💻 Final Result
Fully responsive, CMS-powered, and client-ready. A flexible base for future content growth, built to perform and convert.
#Webflow #WebflowDeveloper #SaaSWebsite #B2BWebsite #AIPlatform #TemplateAdaptation #ResponsiveDesign #CMS #WebAnimations #SEO #FrancoBeltramella #WebDesign #FrontendDevelopment #CreativeDevelopment #UXUI #WebPerformance
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Posted Jun 2, 2025

Custom Webflow redesign for Banavo, an AI SaaS platform. Multi-page site with CMS, SEO, animations, and responsive layout—built for speed and scale.

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Timeline

May 1, 2025 - May 31, 2025

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