Industry benchmarks put TikTok travel CPMs around $7–8. By that math, this content generated roughly $2.5K in Gross Media Value (GVM)—respectable, but not the whole story.
What actually makes this impressive is the conversion and efficiency. With just ~4,400 followers, the series drove 324K+ views — more than 70x my follower base. But more importantly, it converted new followers into a ready-to-buy micro-community.
What excites me most isn’t the numbers—it’s the conversation.
I’m passionate about making travel more accessible & would love to make travel content for you!