The owner of the factory got in contact with me, after I was recommended by an older client of mine, and explained that he wanted an easier way for his clients to get the in touch with them and to be able to order faster and from the comfort of their homes and so Babyfie came to life from the need of top of the notch, uniquely made baby cribs that are safe and sound to get to the new parents. In order for it to be user friendly, i came up with a design with a lively, almost childish, color pallete, intuitive buttons and call to actions.