Project: Social Media Marketing Campaign for Small Business

As a social media marketer for a local business, I was mainly responsible for:

Developing a Social Media Strategy: This involves setting goals, identifying target audience, and creating a content plan that aligns with overall business objectives.

Creating Social Media Content: This includes developing social media posts, graphics, and videos that are engaging, informative, and relevant to the target audience.

Scheduling and Publishing Posts: This refers to scheduling and publishing content at optimal times to maximize engagement and reach.

Community Management: This involves monitoring and responding to comments, messages, and reviews on social media platforms in a timely and professional manner.

Social Media Advertising: Creating and managing paid advertising campaigns on social media platforms to reach a wider audience.

Analyzing Metrics and Reporting: Tracking and analyzing social media metrics such as engagement, reach, and conversion rates to measure the success of their campaigns and report their findings to management.

tSaying Up-to-Date with Industry Trends: Keep up-to-date with the latest social media trends, algorithm changes, and best practices in order to optimize their campaigns and stay ahead of the competition.