Coffee Commercial
Muhammad Usman
Overview 🔎
BrizCo is the first Handmade coffee shop in Lahore. bringing coffee from their own farms in Brazil to Pakistan. The client wants a cinematic non-voiceover video ad for social media advertising and wants it to play on the website as well as on the welcome reception screen at their shop.
Problem & Solution 🤝
Need a cinematic video without showing people or body parts (hands). keep it clean, warm, and attractive
Goals/Requirements:
• Clean Look
• No Human touch
• Warm and Attractive
Process 🛣
As A part of Pre-Production, I planned a storyboard with camera movement along with 10 music selections and sound effects
During the Shoot we use Studio space mainly using a white background for a clean look and for the last scene we use fireplace to give it an attractive and warm look
BrizCo says Minimalism with traditional approach is the way forward to be successful in the future
Name Usman Masood
Role: Creaitve Director
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Posted Aug 9, 2022
Video Production Project (Pre-Production (Storyboarding) + Production (Shoot) + Post-Production (Editing & Sound Designing))
