Integrated Google Ads, Analytics, and CRM data into a unified BigQuery pipeline with actionable dashboards, enabling data-informed ad spend strategies.
Empowered data-driven decision-making by integrating and analyzing data from diverse sources, enabling informed strategies and enhancing overall business performance.
Achieved a comprehensive understanding of user behavior across multiple platforms, facilitating informed decision-making and optimization strategies.
Developed a robust data integration system leveraging Google Analytics, Google Ads, and Pipedrive CRM to track user interactions comprehensively, establishing a centralized data repository using BigQuery for streamlined data management and analysis processes, while visualizing insights using Looker for intuitive dashboards and reports.