I built the Framer site for Contra Labs' Creative Intelligence 2026 report, turning a static Figma design of layered, cropped artwork into a living story you scroll through from start to finish. The images already told a specific journey; the goal was to make the site move through it.
The standout is the scrub-scroll experience. Mark Vassilevskiy and his Skale team turned the artwork into a connected launch video, and I worked closely with Erin Horner to use it as the baseline for the scroll-driven storytelling across the entire site.
Scrub-scroll storytelling โ a custom scrub-scroll experience across the whole site, so visitors move through the world and the story instead of scrolling past static images.
Movement everywhere, tied to the story โ still artwork upscaled and turned into seamless video loops, so nothing on the page sits flat and every motion serves the narrative.
Data visualization throughout โ custom chart components built with Claude Code, since Framer can't do them natively, styled to sit inside the artwork rather than on top of it.
Custom footer and library sequences โ two videos blended into a single footer scrub sequence, plus a library animation blocked out in Blender and restyled back into the artwork's look with Higgsfield.