Tropical Almond Product Rebrand

I was tasked with a complete rebrand of TropicalAlmond's product packaging to make a bold impression in the competitive Fast-Moving Consumer Goods (FMCG) market.

With a vision to make Tropical Almond irresistible on shopping mall aisles, I crafted three distinctive designs for the various flavours, incorporating a vibrant colour palette and playful motifs to enhance shelf appeal.

The rebrand was further supported by dynamic video campaigns that featured the redesigned packaging. The results exceeded all expectations, including mine—the rebranded products sold more units at the local MaxxMart in the first two months than they ever previously had.