Sportsnet Mobile App

Successfully relaunch of Sportsnet Mobile Apps, on android and iOS. (~4M downloads)

- Led a dynamic team of researchers, designers, and engineers, collaborating to redefine the Sportsnet experience

- Post-launch, prioritized user feedback and data, leveraging insights to drive continuous improvement in user experiences.

- Crafted both long-term and short-term strategies for the mobile app, informed by a thorough analysis of data, user feedback, and alignment with overarching business goals.