Social Media Design for Churras

Description: This project was developed for the client Churras, a barbecue restaurant in Brazil. The goal was to create Instagram post designs that conveyed the essence and unique flavor of the brand.Objective: The main objective of the project was to highlight the succulent dishes and welcoming atmosphere of the restaurant, using an attractive and engaging visual approach to increase engagement and attract new customers.

Creative Process: To meet the client's needs, I started by diving into the brand's visual identity and its central message: a passion for authentic barbecue. I used warm colors and rustic textures to convey the feeling of warmth and flavor. Carefully selected high-quality images showcased the juicy dishes and fresh ingredients, while modern graphic elements added a touch of sophistication.

Results: The end result was a series of cohesive and engaging post designs that captured the attention of Churras followers on Instagram. The posts generated a significant increase in engagement, with positive comments about the food quality and inviting restaurant ambiance.

Conclusion: This project was an exciting opportunity to create designs that not only reflected the client's unique identity but also increased the brand's visibility on social media. It was gratifying to see how the post designs positively impacted Churras's online presence and contributed to its continued success in the Brazilian barbecue market.