MEN SHOE WEAR BRAND - LOGO DESIGN

Sikandar Khan

Graphic Designer
Logo Designer
Visual Designer
Adobe Illustrator
Adobe Photoshop

Z I R K E R S

The STORY

Zirkers, named after the melodious zirk (chukar); is the epitome of masterful tailoring of top notch leather, tracing its roots back to times of the elders, with the same spirit and soul now in modern times, coming to the wear from those skillful hands that enables Zirkers to creates a cocktail of nostalgic novelty and of course, style.

Going back to the very first inception of the idea that something that should become part of history, these handmade crafts were destined to make a mark of their own.

Our fore fathers didn’t just create a product; they envisioned an idea in the core of a little place called Pushkalavati (now known as Charsadda), that will have a legacy of its own.



The CHALLENGE

The challenge was to design a logo that complements the contadictory brand attributes; traditional/classic, modern, style, novelty, identity etc.

GOALS: -

• An optical balanced abstract shape of the bird CHUKAR/ZIRK/PATRIDGE • A modern yet traditional typeface • A logo that stands out in the local market of traditional men shoewear production

The CREATIVE PROCESS

The creative process was executed according to the goals/requirements of the project.


















RESULTS





TESTIMONIAL

I liked the presentation and the mark itself fulfill the needs of the brand. It's fuctional, modern yet classic and longlasting.

Amir Abbas Kakakhel Owner

2022

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