The annual Mexican Festival "Arriba" celebrates the rich & colourful culture of Mexico in the heart of Melbourne CBD. Taking on this project for my uni assignment to showcase my design & illustration skills to enhance, refine & break the design norms on Mexican Culture.

A simple tri fold brochure for guests attending the event, a detailed festival guide of the event, event posters & stickers.

A simple publication for guests giving a quick rundown of the map, events & essentials.

A detailed guide of the festival, showcasing the food & events available at the festival. Using bold colours & overlay to create a screen printed effect. Making use of the decorative fonts & clean body type.

Illustrations done for the festival using procreate.