Project Goal: Design and develop a website for Ledgerly, a tax accounting firm, to build trust and attract new clients.
Main Challenge: With two locations, Ledgerly needed location-specific content without confusing users. They also wanted an easy way to manage hiring and boost search visibility for 15 services.
Result: I analyzed competitors, mapped keywords, and used those insights to shape layout and structure. The site was built in Framer with two CMS setups—one for job listings and one for services—giving Ledgerly full control and stronger SEO.